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How to delete a Google review: complete guide

12 June 2024

Deleting a Google review can be an essential step for businesses concerned about their online reputation. Negative reviews can impact potential customers' perception of your business and harm your business. This article walks you through the steps to remove a Google review.

Why do you want to delete a Google review?

Google reviews play a significant role in a business's reputation. A negative review can deter future customers, especially if it is unjustified or contains incorrect information. Here are some common reasons why you might want to delete a review:

  1. Inappropriate or offensive review: Inappropriate language, defamation or hateful comments.
  2. Spam or fake reviews: Reviews from fake or automated accounts.
  3. Not relevant opinion: Comments unrelated to the services or products offered.
  4. Conflicts of interest: Reviews posted by competitors or ex-employees with malicious motivations.

Steps to delete a Google review

1. Report inappropriate review
Google provides an option to flag inappropriate reviews. Here's how to do it:

  1. Log in to Google My Business.
  2. Go to the notice in question.
  3. Click the three vertical dots next to the review.
  4. Select "Flag as inappropriate".

Google will then review your request and decide whether the review should be removed based on its policies.

2. Reply to review
Sometimes responding to a negative review professionally can resolve the issue. Here are some tips for writing an effective response:

  • Stay polite and professional.
  • Directly address the concerns raised in the notice.
  • Suggest a solution or invite the author to contact you to resolve the issue offline.

A well-worded response can show other customers that you take their feedback seriously and are willing to improve your service.

3. Request removal of review
If the review violates Google policies, you can request its removal directly through Google My Business Support. Here's how :

  1. Log in to Google My Business.
  2. Go to the "Reviews" section.
  3. Click "Support" at the bottom of the page.
  4. Select “Reviews & Photos”, then “Manage Reviews” and finally “Report a Problem”.

Explain in detail why the review should be removed. The more detailed and specific your request is, the better your chances of success.

Tips for managing Google reviews

To avoid having to delete negative reviews, here are some tips for effectively managing Google reviews:

  • Encourage positive reviews by asking your satisfied customers to leave a review.
  • Monitor your reviews regularly to respond quickly to negative comments.
  • Provide excellent customer service to minimize negative reviews.
  • Reply to all reviews, whether positive or negative, to show that you care about your customers.

Conclusion

Deleting a Google review may seem complicated, but by following the steps above, you can protect your business's reputation online. Whether you want to report an inappropriate review, respond professionally to a negative comment or call upon specialized services, you have several options. Remember, proactively managing reviews is the best strategy for maintaining a good online reputation.

By following these tips, you will be better prepared to manage Google reviews and maintain your business reputation.