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SEO news and advice. Webmarketing case studies.

How do you do relationship marketing?

This article explores the different methods of relationship marketing.

How do you do relationship marketing?

Customer Effort Score: definition, calculation and challenges

In this article, we'll explore in detail what Customer Effort Score is, how it works, and why it's essential to improve customer experience.

Customer Effort Score: definition, calculation and challenges

Understanding purchasing motivation: key to commercial success

Purchasing motivation is a central concept in marketing, directly influencing consumer behavior.

Understanding purchasing motivation: key to commercial success

Google Restaurant Reviews: The Importance of Online Reviews for Dining Establishments

In this article, we will explore the importance of Google reviews for a restaurant, how they affect establishments.

Google Restaurant Reviews: The Importance of Online Reviews for Dining Establishments