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SEO news and advice. Webmarketing case studies.

Attrition rate: definition, explanations and advice

In this article, we will explore the concept of attrition rate, its definition, its implications and practical tips for reducing it.

Attrition rate: definition, explanations and advice

Response rate: advice and calculation

In this article, we'll explain what response rate is, why it's important, and how you can improve it.

Response rate: advice and calculation

Cross channel: example of a strategy

In this article, we present to you an example of a cross-channel strategy, explaining its advantages and best practices for its deployment.

Cross channel: example of a strategy

Micro influencers: an essential asset for your marketing strategy

In this article, we'll explore why micro influencers are important and how to optimize their use to maximize your ROI.

Micro influencers: an essential asset for your marketing strategy